Drivers of Liking for Better Consumer & Product Understanding
In drivers of liking research, we apply comprehensive statistical analysis to integrate sensory & consumer data, providing in-depth product & consumer understanding
Supertaster Panel
Supertasters are more sensitive to certain tastes than nontasters. A supertaster is more sensitive to certain perceptions vs. others. We develop supertaster panels to help identify thresholds & acceptance ranges for undesirable perceptions
How to Stop Losing Customers
Four Mobile marketing actions for stopping continuously losing customers, including products, customers, mobile experience, & competition